Bar Convention Berlin 2025

Discover Misty Zest at Bar Convent Berlin 2025 – Europe's Premier Beverage Trade Show

Meet Misty Zest at Bar Convent Berlin (BCB), the leading European bar and beverage trade fair. Learn what BCB is, why it matters, and why this is the perfect stage for innovation.

Join Us at Bar Convent Berlin

This October, Misty Zest is heading to Bar Convent Berlin (BCB) — Europe's premier bar and beverage trade show. Crafted to captivate bartenders, mixologists, beverage innovators and hospitality professionals, Misty Zest is ready for its first international spotlight. If you're looking to discover cutting-edge flavors, network with global tastemakers, and spot the next big trends, BCB is where you want to be.

What Is Bar Convent Berlin?

Founded in 2007, Bar Convent Berlin has evolved from a small industry gathering into the largest and most influential bar and beverage trade fair in Europe. Each year, thousands of professionals descend on Berlin to explore new products, attend world-class education sessions, and forge connections that shape the future of hospitality.

BCB is much more than a trade show. It's a global meeting ground for bartenders, bar owners, beverage brands, distributors, hoteliers, and F&B decision-makers. Over three dynamic days, you'll find hundreds of exhibitors showcasing everything from premium spirits and non-alcoholic innovations to bar tools, mixers, and packaging solutions.

Why BCB Matters to the Industry

A Truly International Platform

In recent years, BCB has welcomed 500+ exhibitors and 12,000+ visitors from nearly 90 countries. This scale gives both established and emerging brands unparalleled access to distributors, buyers and influencers who are shaping cocktail culture around the world.

A Launchpad for Innovation

BCB is the ideal stage for product launches. Attendees are actively scouting for fresh ideas — from new flavors and formats to sustainability solutions. Exhibiting here puts your brand in front of people who can make a real difference to your growth.

Education and Inspiration

The event features multiple stages and masterclasses where leading experts discuss trends, share insights, and run hands-on workshops. Topics range from low- and no-alcohol drinks to digital transformation, bar operations, and global cocktail movements. It's an unparalleled chance for professional development.

What to Expect at BCB 2025

• Dates & Location: October 6–8, 2025 at Messe Berlin Exhibition Centre
• Audience: Trade only – bartenders, bar managers, beverage brands, distributors, and hotel/F&B professionals
• Programming: Main Stage, Workshop Stage and Brand Stage packed with product demos, thought leadership talks and networking sessions
• Scope: Hundreds of stands featuring spirits, wine, beer, soft drinks, craft and non-alcoholic beverages, bar tools, ingredients and packaging

Misty Zest at BCB – A Perfect Fit

By bringing Misty Zest to BCB, we're stepping into an environment designed to connect innovation with opportunity. Here's why this matters:

• Direct Feedback: Engage with bartenders and beverage experts to refine our product's flavor profile, positioning and mixology potential.
• Partnership Opportunities: Meet distributors, importers and regional players ready to introduce Misty Zest to new markets.
• Brand Visibility: Showcase our story alongside world-class brands, signalling quality, ambition and relevance.
• Trend Alignment: Position Misty Zest within the leading edge of beverage culture where new ideas take hold.

Why You Should Visit Our Stand

Be among the first to taste Misty Zest in person. Our team will be on hand to discuss applications, answer questions and collaborate on innovative serves. Whether you're a bartender looking for your next signature ingredient or a buyer scouting for distinctive products, Misty Zest is here to inspire.

How to Attend

BCB is a trade-only event. Tickets can be purchased via the official Bar Convent Berlin website. Plan your visit early to secure your place at the workshops and tastings most relevant to you.

About Misty Zest

Misty Zest is a versatile aromatic spray crafted for the modern bar. Designed to elevate cocktails with a burst of fresh, natural flavor, it gives bartenders and beverage innovators a new way to create memorable experiences for their guests.